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"Many a small thing has been made LARGE by the right kind of ADVERTISING."
—Mark Twain

Let's face it—all businesses, no matter their size, have to advertise at some point. For some industries, conventional advertising still works. But increasingly, successful advertising campaigns require creative integration of placements in a variety of media, including Google ads, social networking ads, electronic billboards & kiosks, and, yes, print media.

Print, Electronic & Outdoor Advertising

Caroline Andrew & Associates, LLC offers expert advertising strategies, planning, ad creation and program management. We bring more than 15 years of advertising experience to client programs, along with the out-of-the-box thinking and design that help your ads stand out from the rest.

Google, MySpace, Facebook & Other Online Ads

As the cost of conventional print advertising continues to rise—and circulation continues to decrease—more and more companies, including law firms, medical offices and other professional practices, are turning to Google, Yahoo! and other forms of click-thru and internet advertising to grow their businesses.

We offer a wide range of services for online advertisers, including:
• Strategy & Planning
• Design & Programming for Banner, Block & Text Ads for Google AdWords, Yahoo!, Facebook, and MySpace and other online or electronic ad venues
• Copywriting
• Click-Thru Account Management and/or Training Services
• Ad Program Management

Outdoor Advertising

Sometimes, in addition to thinking big, you need to advertise BIG. That's where Outdoor Advertising comes into play. From column wraps, kiosks and vinyl window banners to mobile, vinyl and electronic billboards, we can help you plan, place and design the most effective outdoor advertising for your company.

Print Advertising

Despite the popularity and versatility of internet advertising and viral marketing, many industries and target markets still require print ad campaigns. We offer affordable planning, design and writing that comes backed by more than 15 years of ad creation experience and service to diverse companies and industries. From multi-page magazine ads and shipping inserts to full-page color and 1/12 page black-and-white ads, our ads boost sales.

Media Buying

More important than design & message is the right placement for your ads. Even the most impressive, well-written ad will fail if it targets the wrong demographic. Caroline Andrew & Associates, LLC can help you find the right demographic, whether that is through keyword selection for Google AdWords, the best magazines and regions for your product or service, or the best billboard location for your message. And while bigger is always better in print ads, bigger is never more affordable. We can help you analyze different print ad venues, keyword bidding costs and kiosk or billboard options to find the right mix of size and location for your budget.

Ad Program Training & Management

Caroline Andrew & Associates, LLC offers more than 15 years of expertise in ad planning, budgeting and implementation. While we offer one-time program planning and implementation, we are proponents of the annual plan as merely the sum of changeable quarterly parts. For successful ad campaigns, clients must be willing to change their plans from quarter to quarter as technologies advance and customer interests change. Yesterday's magazine insert is today's YouTube.

To serve the need for constant analysis, we offer our clients Ad Program Training. We teach you not only now to analyse results, understand your advertising metrics, re-assess your plan and make changes but also the nuts and bolts of implementation, including how to use such services as the Google AdWords interface, develop text ad variations and alter keywords.

Because many of our clients have difficulty finding the time to manage their online advertising programs on their own, we also offer an Advertising Program Management plan, which offers advertising management services for a monthly fee. We manage your keywords, online campaigns and ad variations. Each program includes monthly detailed reports and analysis, along with action options and more.

RECENT ADS
Online Ads	Print Ads

Ad Traffic, Coordinating & Media Kits

Do you have a publication or website that accepts advertising? Want one but can't devote the resources to the planning? We offer Ad Coordination / Traffic Mangement for print publications, websites and online publications. Our services include ad program development, media kit design and development, regional ad sales and sponsorship incentives. Increase your revenue base—call us at 847-673-1381 to get started today!